Marketing & Advertising
Property Marketing Strategy
Working as your selling agent, my goal is the same as yours - to provide you with the best chance of selling your home at the highest possible price for your property within the shortest amount of time. I will achieve this by using a combination of traditional and online marketing & advertising to give your property as much exposure to potential buyers as possible.
Help Me Sell Your Home
Buyers are looking for the best priced property, in the best condition in relation to other listings currently on the market. Of all the things an owner controls in selling a property, here are the two that are most important:
- Intelligent pricing. A realistic asking price means more potential buyers. This does not mean that we compromise or sell for less than the value of the property.
- Presentation of the property. Make sure the first impression is the best possible impression. Always keep your home is clean, tidy, clutter & odour-free for showings. You can create ambiance by making sure pets are out of the house, turning on the lights and background music.
What I Provide For You
- Competitive market analysis (CMA) comparing your property to those currently listed, recently sold and properties that didn’t sell.
- Email notifications of comparable listings & sales. This is a significant asset as the market is constantly changing and to stay ahead of the curve we need to know where the comparable properties are priced, what is selling and what isn’t.
- A follow up after each showing to provide you with feedback from agent & buyers.
- Bi-weekly updates by phone or email to inform you what is happening in the market, the progress of activity/interest in your property, pricing strategies, etc.
My Guarantee
- Confidentiality
- Professionalism, expertise, & dedication to selling your property
- Open Door Policy – Communication is key to a successful business relationship. You are free to cancel the listing at anytime if you are unsatisfied with my services.
My intent is to take care of all your Whistler real estate needs now so you will be a satisfied, loyal client for years to come.
Detailed Advertising Program
Online Advertising
- Whistler Listing System (WLS)
- Multiple Listing System (MLS)
- Leading Real Estate Companies of the World
- www.whistlerrealestate.ca
- www.whistlerlistings.com
- www.ambermann.ca
- Co-operating agent’s websites
- Association of Whistler Realtors E-bulletin board updates
- Just listed email to my buyer database, call to prospective buyers
- Feature property in my quarterly e-newsletter
- Social media marketing – Facebook, Linked In help drive traffic to my website & blog where I showcase your property
Print Advertising
- For sale sign
- The Whistler Real Estate Co. Magazine
- Strategic schedule in Pique Magazine, Whistler Question
- Just listed letters/postcards distributed in your neighbourhood
Additional Marketing
- The Whistler Real Estate Co. Display window & TV
- Direct marketing & ‘reminders’ to local realtors
- Professional photos taken to make your property stand out online
- Agent open house (Tuesday morning realtor tour of new listings)
- Public open houses
